As expected, Kanye West debuted his latest film project, Cruel Summer, at the Cannes Film Festival on Wednesday night. According to MTV, the plot focuses on a car thief (played by Kid Cudi) “who falls for a blind Arabian princess.” Alexandre Moors, who helmed West’s Runaway film, directed.
The film was presented on seven screens, each of which “alternately come on and off, sometimes showing different angles of one shot, other times acting as an extended wide screen, complete with a ceiling and floor,” according to MTV. Kanye explained that the idea “related to a post-Steve Jobs, post-Windows era, where we’re always on our BlackBerry in a ball game or at the movies. I was very particular about having the screens separate, where your mind puts the screens back together, the way you put memories together.”
Cruel Summer “plays like an extended music video,” and showcases many new tracks off West’s upcoming G.O.O.D. Music compilation, further building expectations for the album. It's still unknown when the album--or the film, for that matter--will be released. Nonetheless, the Cannes debut is a good sign indeed.