Canadian artist Aaron Hoffman (aka SonReal) is tackling online bullying (kind of literally) in his newly released video for his single "No More."

Directed by Jeremy Schaulin-Riox, the clip is accompanied by the hashtag #endbullying and it sees SonReal as both a target of bullying himself as well as an advocate for other victims.

"It’s so easy to say things behind a keyboard and face zero consequence," he said in a note about the video. "It’s so easy to say what you don’t like about someone online. It’s so easy to say things we don’t even mean. What isn’t easy is shutting all that out and moving forward."

See the clip below.