If you’re a fan of rap music, but haven’t yet heard of Action Bronson, you are in for a big surprise. This 29-year-old from Queens, N.Y., is poised to take the scene by storm with his atypical appearance and more than formidable skills on the microphone. You will be impressed from the very first listen.

Ever since he self-released his 2011 debut mixtape, Bon Appetit....Bitch, his career has been on an upward trajectory. Point blank, this guy is large and he is white—perhaps two characteristics that fans don’t expect when hearing his voice for the first time. But this homegrown marketability, backed with unbelievable skill, has proven to be a recipe for success for Bronson.

For those familiar with the late Big PUN, Bronson’s voice seems to fall into a similar category, leaving listeners with the feeling that they’ve hit on something great. As it turns out, his peers tend to believe the same thing. Bronson has appeared on tracks with A$AP Rocky, Kendrick Lamar, Mac Miller and many more. In the same sense, his last album, Saab Stories, had features from Raekwon, Wiz Khalifa and others.

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Pay close attention to Bronson moving forward, as he promises to hit airwaves in the not-so-distant future. Just don’t be surprised when the face behind your next favorite song doesn’t look like you imagined it would.

For more on Action Bronson, go to actionbronson.com.

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